What are the fundamentals of business ethics? My answer is that they are the same as personal ethics. What you do in your personal life shouldn’t be different from business. You don’t steal from your neighbors and you shouldn’t steal from your clients. You don’t trick your family and you shouldn’t trick your customers. I’ve [...]
Sometimes the biggest risk a company can make is to take no risks at all. Look at Ford as an example. Instead of taking big risks on hybrid and new auto technology they stuck to their big selling trucks. Now they are screwed. Ford played it safe and did little in the way of innovation. [...]
When building a blog for your company Website or even for personal use make sure you are an expert authority on something. It doesn’t matter what. Just be the leader in some field – no matter how small. If you want to talk about fashion in Waycross, Georgia be the online authority and leader. People [...]
I just opened a new box of tissues – it’s cold season – and all it took was one quick pull of a thin plastic sheet to reveal the tissues inside. I really appreciated how easy it was to get to the product. I didn’t have fight off a safety seal, I didn’t have to [...]