Outliers by Malcolm Gladwell : A Review

A Book Every Parent Wanting Their Child To Be Successful Must Read

I started reading Outliers by Malcolm Gladwell for success tips and because it had received good reviews from both critics and regular Joes alike. After reading the book I’ve found that it is also a great read for any parent or soon to be parent. Gladwell has used extensive research to prove his points about what makes someone successful, and I can tell you it isn’t simply just being born smart or talented.

Gladwell is highly intelligent but writes in a style that is easy to read and absorb and he’s down right entertaining. Even if you disagree with his theories this book will get you thinking and make you reevaluate success. I highly recommend buying Outliers: The Story of Success and after reading it sharing it with your friends and family.

Where Do You Get the Time to do So Much?

Where do you get the time? was asked of the author of Mountain Wings. 
 
Someone came to my house today who receives MountainWings.
 
They said, “I really enjoy MountainWings but where do you get
 the time to write it?”
 
They know that I run two businesses, President of one and
 Executive V. P. of another. Both are substantial businesses and
 substantial responsibilities.
 
I am also the pastor of a church.
 
I also have a family (that may be the more demanding job).

 They wanted to know, “where did I get the time to write
MountainWings?”
 
There are two points that I want you to understand,
 the first one I will explain today.

“The more you do, the more you can do.”
 
There is an old adage that goes,
“If you want something done, give it to a busy person.”
 
By normal logic this would seem backwards.
 
It would appear that if you want to get something done you
 should give it to someone who has plenty of free time on their
 hands, someone whose schedule is open, someone with little
 responsibility and ample room for more.
 
That would be the normal logic.

 The truth is the reverse.
 
If you want something done, give the job to someone who is
already doing a lot. Don’t give it to someone who has a lot of
free time on their hands and is just doing enough to get by.
 
Let me give you some simple examples on a personal level.
 
Who do you find in educational classes that are beyond mandatory
 or college?

Check that crowd, it will usually be those with a lot of
 knowledge already.
 
Go to a gym in July.
 Don’t go at the beginning of the year, you’ll mostly find the
New Year’s resolution crowd that will be long gone in two
 months.
 
Who will you find that exercises the most and the hardest?
 It will usually be those who are already in shape and
 NEED the exercise the least. Those who exercise the most are
 able to exercise even more. Those who are sedentary, get
 softer and softer and are able to do less and less.

 Go to a finance seminar. I’m not talking about a multi-level
 marketing get rich quick seminar but a real honest financial
 seminar on how to handle, invest and make more money. Who will
 you find? Generally you will find those who are already
 handling their money far better than average and have far more
 than average.
 
There is a simple spiritual principle that reads,

“To those that have they shall get more added to them. To those
 that don’t have, even what they seem to have will be taken away
 from them.” Jesus said that, not me.

 I didn’t say it but I understand it.
 
I majored in chemistry.
 
It’s called Markonikov’s law in Chemistry.
 
The law is about hydrogen atoms and the carbon molecules that
 the unattached hydrogen atoms move to. Markonikov’s law states,
 ”them that has gits.” The free hydrogen atoms go to the carbons
 that already have the most hydrogen atoms.
 
The world puts it this way, “the rich get richer and the poor
 get poorer.” It’s always been and will always be that way
 whether you like it or not.
 
You may not think it’s fair but it’s the way it is and will be.
 
The thing is, it doesn’t apply just to money.
 It applies to anything.
 
Those who have an abundance of it already have a much greater
 probability of getting more than someone who doesn’t have any.
 
Anything
 
You name it: love, money, sex, health, peace, confidence,
spiritual enlightenment, etc., it applies. Anything
 
That also holds true for the negative things.
 Those who are rich in negative things get even more negative
 things.
 
So why am I harping on that?
 
To simply tell you this. . . GET BUSY!!!
 
When you start doing more, more things will come to you.
 If you only do what the average does, you will get what the
 average gets. That makes sense doesn’t it?

 SO GET BUSY!!!

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Last Minute Gift Idea

If you still need a gift for someone but don’t want to get in the crowds think about a ringback tone. For the person that has a cellular phone – and who doesn’t – this is a fun gift that can be purchased online. If you are looking for a great deal check out my page on free ringback tones where you can learn about what is actually free and where the best place is to find deals on ringbacks.

Make sure to have a great Christmas and take some time to wind down and enjoy the holidays.

Great Seth Godin Post

I’m a big follower of Seth Godin.  I consume his works (blogs, books, and Webcasts) and if you’ve read me long enough you may see where he’s influenced my ideas.  I’m not a trained marketer in the traditional sense.  I went to school for computer hardware and eventually found myself working in the SEM field and then Website management.  Online marketing has become a huge part of corporate Websites so I’ve had to pick it up.  Thanks to Godin for making in enjoyable and fun.

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We Need What we Want

Sure the economy is hurting but we are still buying. We are just being more selective and we’re looking for deals. We are buying Christmas presents and at the malls as much as ever. We are just looking for deals and sticking closer to our lists. We still have cable TV, eat at McDonalds, and are still driving. If we were really broke we wouldn’t be doing the first two and would be doing much less of the third. Folks believe they need what they want, and they really want what they think they need. Just look at the market for free ringback tones and you’ll see there are plenty that want something for nothing, but in the end will still pay for a ringtone if means that’s what they have to do to get what they want – er, I mean need.

Wal-Mart Door Nazis

It’s bad enough that I can’t get on a plane without getting strip searched, but it really stinks that I can’t buy a tube of toothpaste without getting harassed by door Nazis at Wal-Mart. Of course the giant retail chain refers to them as greeters, and at one time that’s what they were, but it recent years they’ve become what I call “Door Nazis.”

Wal-Mart used to be a place where you could go to buy lots of fun things really cheap and maybe even run into a few old friends. The checkout process was fairly pleasant and on your way out a nice old man would smile and thank you for shopping. Things have changed.

Now when you visit Walmart you can’t find a basket (they only provide shopping carts because they know you’ll fill them with more impulse items), there are few registers open creating long lines, and when you finally try to leave the store one of their Door Nazis stops you to make sure you are not stealing what you have just purchased (translation: Now Own).

Because of this I rarely shop at Wal-Mart. Even if Target is more expensive I shop there because I’m treated better. I don’t have to wait in long lines at Target and I don’t have to submit to an anal cavity search after my purchase. I understand Wal-Mart trying to reduce shoplifting but I wonder how many millions a year they are losing from customers like me that hate their Door Nazis.

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Business Ethics

What are the fundamentals of business ethics? My answer is that they are the same as personal ethics. What you do in your personal life shouldn’t be different from business. You don’t steal from your neighbors and you shouldn’t steal from your clients. You don’t trick your family and you shouldn’t trick your customers.

I’ve seen too many times where companies conduct rotten business and get away with it. When a credit card company charges a customer high interest they are just doing business. If a person on the street did the same thing they would be an illegal loan shark. If a company sells your personal information to the highest bidder they are increasing profits. If someone steals your social security number it is identity fraud. Semantics don’t make it right.

Far too often people use phrases like “it’s just business” to justify unethical actions that they would never consider in their personal lives. Treat those you do business with as well as you treat your friends and family and you’ll have succeeded in an important area. Win or fail financially you can sleep at night, and die someday, knowing that you did what was right.

Selling or Buying a Car Online

My wife recently sold her 2002 Honda Accord. We listed it online and had two good prospects within the first day. Both were ready to pay with cash. It was so much easier than dealing with a newspaper or traditional auto sales techniques.

Buying or selling a car online is easier now than ever before. There are several good auto sales online Websites like easyautosales.com that make selling your car, or buying one on the Internet easier than ever. With the Web even finding used cars for sale is easy.

The days of sifting through every local paper in your area and driving all over the place looking for the right car are over. With the new Internet car searching and selling has been simplified.

The Biggest Risk is Taking not Risks

Sometimes the biggest risk a company can make is to take no risks at all. Look at Ford as an example. Instead of taking big risks on hybrid and new auto technology they stuck to their big selling trucks. Now they are screwed. Ford played it safe and did little in the way of innovation.

Of course we are also seeing the problems of taking too large of risk as well. It’s a balance based on common sense, innovation, strategy, and a strong gut.

Be a Blog Leader

When building a blog for your company Website or even for personal use make sure you are an expert authority on something. It doesn’t matter what. Just be the leader in some field – no matter how small. If you want to talk about fashion in Waycross, Georgia be the online authority and leader.

People need leaders. They need someone to lead and to instruct them. If you want your blog to be successful consider this approach.