If you are interested in online analytics you must read Alankar Tayal’s blog The Wondering Analyst. I’ve known Alankar for a few years and he’s one of the most intelligent people I’ve ever met. He’s CMO material but with common sense.
Archive for the ‘Online Marketing’ Category
October 14th, 2009
The Wondering Analyst
Posted in Online Marketing 
Tags: analytics, Internet Business, stats, web business, website conversion, website tracking 
No Comments »December 23rd, 2008
Great Seth Godin Post
I’m a big follower of Seth Godin. I consume his works (blogs, books, and Webcasts) and if you’ve read me long enough you may see where he’s influenced my ideas. I’m not a trained marketer in the traditional sense. I went to school for computer hardware and eventually found myself working in the SEM field [...]
October 23rd, 2007
Target Visitors with Landing Pages
With the increasing sophistication of search engines visitors are getting sent deeper into your site than ever before. A few years ago most visitors landed on your home page and then wandered through your site looking for what they wanted. Now they end up one, two, three, or more tiers deep. There are obvious notes [...]
October 8th, 2007
Rising Above the Competition Online
How will you make your Website stand out from the rest? Unless you are selling a very rare widget you can bet that there are a dozen more sites just like yours. Maybe even a thousand more. How will you drive traffic to your site and away from your competitions? You can spend a load [...]
October 2nd, 2007
Why Online Advertising is the Best
For years advertisers have struggled with trying to prove ROI on their advertising spend. You can spend a million bucks on a TV spot but does it really help? You might see an increase in purchases, but nailing down the exact cause and effect of the commercial and then conversion is difficult. Direct Mail is [...]
